“We’re on a mission to transform consumer finance,” Co-Founder and CEO Jordan Miller said in a statement released today. “Our patented AI systems prove it’s possible to unlock trapped asset equity safely and affordably at scale. They cut onboarding and operating costs by orders of magnitude, opening up the most powerful credit products in the market to underserved consumers. This funding accelerates our vision of building the bank for the underserved majority, a platform that’s already saved people hundreds of millions while providing significantly higher credit access. We’re well on our way to creating equity of financial opportunity for over 65 million Americans.”
Yendo says its asset-backed credit cards are unlocking $4 trillion of “trapped equity” from cars and homes, offering access to credit products typically reserved for super-prime customers. And now Yendo says it’s preparing “a wave of launches” in Q4 2025, moving it closer to its vision of building an inclusive digital bank for those long ignored by traditional lenders
