Then. [here comes bad ol'nasty logic] Then maybe the Vogue should consider another line of work ? Like.......I don't know coffee maybe ?.......Futon shop? You know, something realistic as far as the bottom line is concerned ? They could probably sell hella cell phones out of there....
Cause selling out your venue at $20 and still losing money sounds like....1. That's not reality. 2. None of us have the full picture.......[desperate] or #THREE 3. They just want to help everybody out and hosting big name electronic events is a favor that they do us and the cost of that favor is..........$30.00 at the door.
Now that would be real noble of them; IF I NEEDED THE VENUE MORE THAN I NEEDED THE DJ !
But since they sound like they need the money more than the kudos from EDM culture it does raise the poignant question: why even have this show. They say to us Why go ? I say to the Venue: Why have the show if yer sweatin yer nuts off to BREAK EVEN. Just book Flaming Lips or Wilco or whatever guitar ridden music puts those "I'll shell out Thirty big ones" in the door and maxed out.
Venues. As this music this builds like it is this is gonna KEEP COMING UP....ITS NOT THE LAST WE'VE HEARD OF $$BIGMONEY$$ AT THE DOOR..... Now in the case of Vegas I'd wager that yeah, they are trying to rob you. But here its even more messed up in that they are trying to go for these big scores cause they think they are gonna save themselves through diversification and they remember those glossy rave flyers from way back when with $25.00 at the door on them and if we can do that our club can break even.........................but there's something missing in all this.......remember, we've got lots of djs, promoters, venue owners /managers......but where is the common raver in all this ? SURPRISE its the missing part of the equation. Heres a good analogy: A successful event is surfing. the waves are the ravers or 'audience' Venue owners are going to the beach and observing surfing. Then they say: oh boy oh boy, I'm gonna do that too ! Then they get a surf board and go to their nearest body of water. Which happens to be a lake on a calm day..............I hope you see where this is going..........they just cant understand why it doesn't work....they have the board , they put the board on the water.......no go. The scene is once again building and people are aware of it. But it is fickle. It comes and goes. None of them are going to verbally express their concerns for money. They want to hide this reality, lack of $ in our place and time is shameful and people will say all sorts of stuff rather than say: I cant afford gas. THAT is why the NO COVER nights are gonna continue to blow up, get bigger and generate lots of revenue for the venues who understand you cant simulate 1/100th of a rave, put it in a bar with bright lights and scruffy security guys print off some postcards and HARVEST [ YES THE WORD WOULD BE HARVEST OR GLEAN ] yes, harvest that days cash out of the pockets of kids who are going to soon come to the EPIPHANY.......That, all these Djs bitchin for money and Venues slamming their POTENTIAL crowds with huge fees......are not worth the trouble they cause the scene. (of course I believe Djs should be compensated / venues too) They say: "don't bitch about ticket price" I say screw $30. They say: $30 at the door: I say all these kids need are some speakers and preferably some hardwood floors and a glow stick.
Just one. You've got to invest in the people. Its what made EDM culture what it was. Its the snowball effect, you've got to get it rolling to increase in size. NO PUN. You cant expect people to be keying in on electronic music and thinking: "That's something that I will pay to do " when they have no other related contexts for an electronic music event they have no other LIFE EXPERIENCE PRECEDENT to solidify that they will and can be privy to all the joy they seek from the scene and that they have the power to create that too. When the scene can reach that point....... a person can go to a house party one night and the next suddenly it seems reasonable to pay $30 to see this guy.....Its a feedback cycle.....they have to get more than the title: concert goer. Its a good thing we already have one, its raver. Now if we can just get back what creates them: Vibe.
