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LANDMARK CAMPAIGN TO POINT OUT DANGERS
The first campaign against marijuana abuse in Victoria will be used to warn of the physical, psychological and social dangers of the drug.
State drug advisor Professor David Penington is expected to announce the project next week as part of a broader damage-control strategy. Dr Penington said the landmark campaign followed an unsuccessful attempt to gain support for the move by former premier Jeff Kennett.
a media blitz is expected, possibly including television advertisements. The Penington committee and Vichealth will jointly announce the scheme. Dr. Penington said the community needed to understand the realistic dangers of the drug. "It's not primarily an addiction problem, it's the behavioural changes that occur with heavy abuse." he said. "Which leads to people dropping out of school and out of employment, and leads to them spending so much of their time with other people who are smoking cannabis."
The marijuana campaign will be part of an overall prevention strategy being examined by the drug-policy expert committee. In his first major drugs report under the Kennett government, Dr Penington recommended marijuana laws be liberalised. Parts of that report were adopted by the then government and Dr. Penington has since been apppointed head of the Labor Gov. committee. Prevention through education is one of the key areas being examined. Dr Penington said other drugs were also on the agenda.
"We believe it needs to be tackled as a health issue just as alcohol abuse causes serious problems and indeed more deaths than cannabis abuse," he said. "We need to talk about alcohol, about cannabis and tabacco and other drugs."
LANDMARK CAMPAIGN TO POINT OUT DANGERS
The first campaign against marijuana abuse in Victoria will be used to warn of the physical, psychological and social dangers of the drug.
State drug advisor Professor David Penington is expected to announce the project next week as part of a broader damage-control strategy. Dr Penington said the landmark campaign followed an unsuccessful attempt to gain support for the move by former premier Jeff Kennett.
a media blitz is expected, possibly including television advertisements. The Penington committee and Vichealth will jointly announce the scheme. Dr. Penington said the community needed to understand the realistic dangers of the drug. "It's not primarily an addiction problem, it's the behavioural changes that occur with heavy abuse." he said. "Which leads to people dropping out of school and out of employment, and leads to them spending so much of their time with other people who are smoking cannabis."
The marijuana campaign will be part of an overall prevention strategy being examined by the drug-policy expert committee. In his first major drugs report under the Kennett government, Dr Penington recommended marijuana laws be liberalised. Parts of that report were adopted by the then government and Dr. Penington has since been apppointed head of the Labor Gov. committee. Prevention through education is one of the key areas being examined. Dr Penington said other drugs were also on the agenda.
"We believe it needs to be tackled as a health issue just as alcohol abuse causes serious problems and indeed more deaths than cannabis abuse," he said. "We need to talk about alcohol, about cannabis and tabacco and other drugs."