A new study has revealed that youths who listen to rap music are more prone to alcohol and drug use and aggressive behavior.
A survey of over 1,000 community college students showed that rap was continually linked to alcohol use, potential alcohol use, drug use and aggressive behavior. Alcohol and drug use were also linked to techno and reggae music. The results were reportedly not affected by the students' gender or ethnicity.
"People should be concerned about rap and Hip-Hop being used to market alcoholic beverages, given the alcohol, drug and aggression problems among listeners," lead author Meng-Jinn Chen, Ph.D., a research scientist at the Pacific Institute for Research and Evaluation's (PIRE) Prevention Research Center, said in a statement. "That's particularly true considering the popularity of rap and Hip-Hop among young people."
Rap artists and music have been used in ads for malt liquor and other alcoholic beverages in the past. Wu-Tang Clan endorsed St. Ides malt liquor back in the mid '90s while Rakim has appeared recently on a billboard for Hennessey. More recently, Fat Joe has been appearing in Bacardi advertisements. With Cam'ron, Lil' Flip, Damon Dash and Jermaine Dupri having recently launched their own liquor brands, artists are increasingly putting out their own alcoholic products. Also, the urban contemporary radio format, which includes rap music, is often used for alcohol ads.
The study is slated to appear in the May issue of the Journal of Studies on Alcohol. The study surveyed over 1,000 students between the ages of 15 and 25. They were questioned on their music preferences, alcohol use, drug use and aggressive behaviors like getting into altercation and instigating fights or threatening others.
Researchers noted that the survey can't determine whether listening to particular music genres prompt alcohol or drug use or aggressive behavior. On the other hand, researchers believe that youths with a penchant for alcohol use, drug use and aggressive behavior may be attracted to specific types of music.
"While we don't fully understand the relationship between music preferences and behavioral outcomes, our study shows that young people may be influenced by frequent exposure to music lyrics that make positive references to substance abuse and violence," Meng-Jinn explained.
Recent studies of popular music showed that nearly 50% of rap songs include mentions of alcohol in comparison to 10% or less in other popular music genres. Studies also showed that close to two thirds or rap cuts mentioned drug use in comparison to one-tenth of songs in other genres. Also, rap and rock music videos show violence twice as often as other genres.
Meanwhile, the Pire study, "Music, Substance Use and Aggression," revealed that reggae came second to rap in regards to leading youths to consume alcohol or drugs. Rap beat all genres when linked to alcohol, drug use and aggression.
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New Study Finds That Rap Music Drives You To Drink and Do Drugs
By Carl Chery, SOHH.com
April 17, 2006
Link
A survey of over 1,000 community college students showed that rap was continually linked to alcohol use, potential alcohol use, drug use and aggressive behavior. Alcohol and drug use were also linked to techno and reggae music. The results were reportedly not affected by the students' gender or ethnicity.
"People should be concerned about rap and Hip-Hop being used to market alcoholic beverages, given the alcohol, drug and aggression problems among listeners," lead author Meng-Jinn Chen, Ph.D., a research scientist at the Pacific Institute for Research and Evaluation's (PIRE) Prevention Research Center, said in a statement. "That's particularly true considering the popularity of rap and Hip-Hop among young people."
Rap artists and music have been used in ads for malt liquor and other alcoholic beverages in the past. Wu-Tang Clan endorsed St. Ides malt liquor back in the mid '90s while Rakim has appeared recently on a billboard for Hennessey. More recently, Fat Joe has been appearing in Bacardi advertisements. With Cam'ron, Lil' Flip, Damon Dash and Jermaine Dupri having recently launched their own liquor brands, artists are increasingly putting out their own alcoholic products. Also, the urban contemporary radio format, which includes rap music, is often used for alcohol ads.
The study is slated to appear in the May issue of the Journal of Studies on Alcohol. The study surveyed over 1,000 students between the ages of 15 and 25. They were questioned on their music preferences, alcohol use, drug use and aggressive behaviors like getting into altercation and instigating fights or threatening others.
Researchers noted that the survey can't determine whether listening to particular music genres prompt alcohol or drug use or aggressive behavior. On the other hand, researchers believe that youths with a penchant for alcohol use, drug use and aggressive behavior may be attracted to specific types of music.
"While we don't fully understand the relationship between music preferences and behavioral outcomes, our study shows that young people may be influenced by frequent exposure to music lyrics that make positive references to substance abuse and violence," Meng-Jinn explained.
Recent studies of popular music showed that nearly 50% of rap songs include mentions of alcohol in comparison to 10% or less in other popular music genres. Studies also showed that close to two thirds or rap cuts mentioned drug use in comparison to one-tenth of songs in other genres. Also, rap and rock music videos show violence twice as often as other genres.
Meanwhile, the Pire study, "Music, Substance Use and Aggression," revealed that reggae came second to rap in regards to leading youths to consume alcohol or drugs. Rap beat all genres when linked to alcohol, drug use and aggression.
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New Study Finds That Rap Music Drives You To Drink and Do Drugs
By Carl Chery, SOHH.com
April 17, 2006
Link